The Amazon Unbox
2006-09-09
Tom Merritt has experienced Unbox, the new movie download service from Amazon and he doesn't like it:
So, in summary, to be allowed the privilege of purchasing a video that I can't burn to DVD and can't watch on my iPod, I have to allow a program to hijack my start-up and force me to login to uninstall it? No way. Sorry, Amazon. I love a lot of what you do, but I will absolutely not recommend this service. Try again.
You would think that an internet retail pioneer would realize that there are no second tries, but somehow that has escaped them and they have rolled out this particularly odd way of losing customer loyalty and diluting their brand.
So, in summary, to be allowed the privilege of purchasing a video that I can't burn to DVD and can't watch on my iPod, I have to allow a program to hijack my start-up and force me to login to uninstall it? No way. Sorry, Amazon. I love a lot of what you do, but I will absolutely not recommend this service. Try again.
You would think that an internet retail pioneer would realize that there are no second tries, but somehow that has escaped them and they have rolled out this particularly odd way of losing customer loyalty and diluting their brand.
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